Dear Business Owner/Manager:
We may still be in October, but the holiday season is officially underway. A recent survey asked over 400 consumers regarding their upcoming holiday shopping plans, and the results are not surprising: ▪83% of consumers want to avoid shipping delays common to the holiday season. ▪83% also worry about products running low on inventory early this year. ▪95% of consumer find free shipping essential when shopping online. ▪47% of consumers plan to shop mostly online this holiday season. Now more than ever it’s imperative to promote shopping local. Nurturing local business strengthens our community, and ensure dollars stay local, translating into better schools, streets and services for you and your family. Radio is the most-used media from 6am to 7pm—when brick-and-mortar stores are open and consumers are out of the home, providing opportunities to hit them with retail ads. Now is the time to reach out to the thousands of potential customers that KMCD/Classic 96 serve every day. Together let’s make this the best holiday shopping season to date. KMCD/Classic 96 has a host of effective campaigns that can be custom fit for your business, your budget and your P1 client. In addition, we offer a full line of digital assets that can place your name and products in front of the buying public when they are most likely to make the purchasing decision. To learn more about all the marketing options you have at your disposal with us, call 641-472-4191 between 9am and 4pm or email steve.smith@alphamediausa.com or tammy.jones@alphamediausa.com and we can go over these options to find a plan that works best for you. KKFD-FM • KMCD (AM) • ExploreSEIowa.com 57 South Court Street • P. O. Box 648 • Fairfield, IA 52556 641-472-4191 • Fax 641-472-2071 • www.ExploreSEIowa.com
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